University Beach Lands Luxury Hotel!

Get ready, ChumCity! The buzz is building about University Beach, the massive resort and entertainment hub coming to Northport. The big news? Marriott's Autograph Collection will be the brand behind the luxurious hotel anchoring the whole development!

First Luxury Hotel for Tuscaloosa Area!

This isn't just any hotel; it's slated to be the first luxury property in our neck of the woods, boasting 144 rooms and suites. Imagine kicking back in style amidst the sprawling 77-acre University Beach, complete with residences, shops, eateries, entertainment, and an interactive waterpark!

Teamwork Makes the Dream Work

Aimbridge Hospitality, a global hotel management giant, will be running the show. And locally based Harrison Construction will be the ones bringing this vision to life. The projected start date for construction is early 2026, with a grand opening planned for Fall 2027.

What to Expect

Think 132 king and queen rooms, a dozen waterfront suites with private balconies, a swanky infinity pool, private beach access, and plenty of places to grab a bite or a drink. Plus, there's a fitness center, concierge, and event spaces perfect for weddings and conferences.

Big Bucks for the City!

An independent study predicts University Beach will create nearly 700 direct jobs right here in Northport. Plus, we're talking major tax revenue – hundreds of millions for the city, county, and state over the next 30 years!

Coastal Vibes in Alabama

Developers are promising to bring "coastal charm" to the heart of Alabama. Just minutes from the University of Alabama, University Beach will be your go-to spot for live music, waterfront dining, shopping, and all-around good times once it's built.

Patience, ChumCity!

While the plans are set, remember that University Beach is still in the planning and preparation phases. Stay tuned for more updates as construction gets closer!